Whenever we wrap on production of a mobile site, we’ve gotten into the habit of beginning production on a mobile demo reel of our latest work. I must admit, the juxtaposition of our rather small subject matter in the context of our somewhat elaborate set-up makes me chuckle just a bit!

For those of you out there trying do just as we are (and I mean, capturing your mobile work on film), we’ve learned a couple things along the way and thought it may be helpful to share our process and thoughts. In no particular order:

  • Lighting is king. We use all sorts. From the light God gave us outside to the random desktop lights strategically placed, lighting is above and beyond a crucial component.
  • Get a manicure. (Our PM recommends the “buff to shine”)
  • Follow the script. Always and every time. Without this tenacious attention to detail, your editing and splicing will create a splitting headache.
  • We’re using a Cannon 60D, in case you were wondering.
  • Don’t make it try to be something it’s not. We recommend embracing the space in which you are shooting and remember what it is you are trying to present.
  • And frankly, it is a heck of a lot of fun!