The world is full of infuriating, difficult-to-use apps and sites that ignore the needs of real people. We exist to change this.

Author: truematter

Our team has been doing the real work of user experience since the earliest days of the commercial web. We’re out to make your digital products a whole lot better.


First you should know that we here at truematter tend to be file Nazis. Everything has a place in our world of organized chaos and if you can’t find what you are looking for in under 30 seconds, it isn’t…

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It isn’t everyday you see a title like that. But we’re for real. Our very own Dean Schuster (@deanguin) is running the 2012 Antarctica Marathon. True Story.

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