Author: Bailey Lewis
Bailey is an award-winning writer and international speaker, known for her perspectives on creating more thoughtful digital products and processes through the lens of content strategy.
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![An apple cut three ways, showing the interior of an orange.]()
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![A happy speech bubble floating next to a sad speech bubble that fell out of his spot.]()
The Critical Process Conversation That No One Is Having
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![The word "Yes" in bright, giant font, towers over a small blue man who looks up at it.]()
Stakeholder Requests and the Danger of "Yes"
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![Graphic of a Wild West sunset showdown between two columns, reminiscent of higher-education, in cowboy hats.]()
Taming Higher Education’s Digital Wild West: The Value of a Centralized UX Strategy Plan
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![A graphic of a vintage hunting game with a web search icon around the target. There are four words in the mountain scenery that represent areas of main navigation on sites and apps.]()
Is Search Powerful Enough to Kill Main Navigation for Good?
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![Graphic of a blue eye with click arrows pointing towards it on all sides over a textured, teal background.]()
Clicks and Eyeballs Are Not Enough: Content Interactions Turn New Users into Customers
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![Indiscernible scribblings in a journal demonstrate bad content errors found on websites. A large red 7 is placed on top of the writing.]()
7 Deadly Digital Content Sins Your Users Will Never Forgive
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![White text in a variety of fonts in a math-like presentation reads, "You does not equal read."]()
No One Reads Online (Not Even You)
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![Cartoon of people falling out of a pipe, running across a purple ground, and then falling into a black hole.]()
Training Is Not an Antidote for Poor UX Decisions
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![A purple background with the pink outline of a casette tape in the middle with the words video and audio written across in white.]()
People With Disabilities Like TV and Podcasts, Too
Bailey Lewis & Bekah Rice -
![Three hand drawn phones, the third with a stencil of commonly used symbols laying over it, sit on a white background surrounded by school supplies, such as a ruler, scissors, pens, and rolls of pink tape.]()
Usability Testing with Zero Budget
Bailey Lewis & Bekah Rice -
![Treasure map style abstract map with a red x and dotted line leading to it on a blue and yellow background.]()
Plan for Digital Accessibility or It Will Never Happen
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![White text on a purple background saying Focus States, surrounded by a bright green box and several other boxes that are faded out.]()
The Accessibility Requirement You’re Probably Failing Right Now: Focus States
Bailey Lewis & Bekah Rice -
![Bright red scaffolding on a black background that keeps connecting to itself and never seems to end.]()
Creating Navigable Page Structures: An Accessibility Building Block
Bailey Lewis & Bekah Rice -
![A graphic with a deep blue backdrop with a black oil rig in the background and a light blue figure of a dog in the foreground.]()
Alt = “Title for a Post That Doesn’t Actually Describe It Whatsoever”
Bailey Lewis & Bekah Rice -
![Two colorful birds side by side on a wire. One is yellow and hanging upside down. The other is red and standing right side up.]()
Usability and Accessibility: Two Birds, One Stone
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![A red background with a meat grinder. Pages full of words go into the meat grinder and the word, "Simplify," came out of it.]()
It’s Time to Change Your Approach to Digital Content
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![A graphic with a beige background and large text that reads, "Does X spark joy." The X is a button that would close the window on a computer, and has the mouse hovering over it.]()
Tidying Up (Your Digital Products)
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![A graduating class wearing caps and gowns. A yellow, square notification is over the students that reads, "A very special welcome message from the Dean."]()
The Worst Content Mistakes Higher Education Websites Make and What to Do About Them
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![Krampus standing outside in the show with a red background and snowflakes. He holds a green button that says, "Click here."]()
Avoid the UX Krampus: Our Top 5 Articles of 2018
Bailey Lewis
