UX practitioners and SEO managers aren’t always on the same page. In fact, they often don’t even have the same idea of what the page should look like. Most UX experts think the SEO pros are ruining usability and many…
Read Full PostThe world is full of infuriating, difficult-to-use apps and sites that ignore the needs of real people. We exist to change this.
I’ve spent three years as content strategist and UX writer for an enormous, complex web project for a major university helping redefine, restructure, and rewrite their entire public website. During that time, I’ve seen some things I can never unsee…
Read Full PostHave you been a good UX practitioner this year? It’s that season, when the UX Krampus wanders through the internet at night, punishing those responsible for bad UX with a bundle of switches and a large, grungy sack he uses…
Read Full PostAlthough this article focuses on the healthcare industry, asking these questions will help you choose better digital tools for your organization, no matter what field you’re in. No matter the size of your hospital or medical network, you just can’t…
Read Full PostIt’s a day like any other when you open your email or pick up the phone to a real day-ruiner from the legal department: Your organization is being sued because your site or web application doesn’t comply with accessibility guidelines,…
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