I’m an ordinary man. Most people call me mild. I take things in stride, enjoy life immensely, and am generally quite nice. I still listen to Hall & Oats for Pete’s sake. But when the simplest online interaction goes awry,…
Read Full PostThe world is full of infuriating, difficult-to-use apps and sites that ignore the needs of real people. We exist to change this.
Your customers share a common experience. They are constantly vexed by confusing, unclear, oddball digital interfaces. Most of the time, this amounts to frustration for customers and loss of business for you). But sometimes, poorly designed systems pose a legitimate…
Read Full PostThis article originally appeared in User Experience Magazine Issue 19.1, March 2019. Read the original at uxpamagazine.org/digital-accessibility-creating-inclusive-experiences-and-avoiding-lawsuits. — Making websites and applications accessible for people with disabilities is both a worthy goal and great customer service, but following the guidelines can…
Read Full PostWhen making a digital product or service, you can probably sense if things are going well. But what if you’re unsure? What if you can’t shake the notion that something is wrong and can’t quite put your finger on it?…
Read Full PostSummary Your internal sites and apps are almost certainly costing your company time and money. Give them the same planning you’d give to any external site or app and turn them into powerful tools that support your business. Length:…
Read Full Post