The world is full of infuriating, difficult-to-use apps and sites that ignore the needs of real people. We exist to change this.

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Developers often fail to make first rate user interfaces. Creating exceptional digital products is not easy. Most development-centered firms focus on technical concerns to the exclusion of usability. As a result, their sites, apps, and software are confusing and difficult…

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The other day, I was listening to NPR’s How I Built This podcast episode on the creation and success of Airbnb. It’s an outstanding podcast and if you’ve never listened, you should. But that particular episode struck a chord with…

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If I had a dollar for every client that has asked to expressly copy or at least imitate the digital products made by Amazon, Apple, Google, and other online giants, I’d have a lot of dollars. That life-size, fully functional…

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User experience talk has surged recently, even in development circles. Yet despite this trend, most apps, websites, and software remain monstrously annoying, frustrating, and hard to use. I just returned from a swank development conference, chock-full of people who’ve forgotten…

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