The world is full of infuriating, difficult-to-use apps and sites that ignore the needs of real people. We exist to change this.

Author: Isabelle

Deep in the hospital basement, at the end of treacherous twists and maze-like turns, stood a decrepit computer. It hid in the darkest corner and struck terror into the heart of even the bravest soul who ventured its way. Hospital…

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Let’s face it: We don’t work out at the gym just because we like doing it. We work out, in large part, because we want to see results. Most people feel much the same way about using digital products. We…

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Hello and welcome to our replay of the greatest web match-up of all time, business analysts vs. UX professionals. In the left corner we have our BA, focused on the bottom line, keeper of business requirements, and ally of stakeholders….

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